Sunday, September 30, 2012

Simon Fashion Now rocks Boca Raton's Town Center Mall

Fashion fans flocked to the Town Center mall to check out ready-to-wear fashions that they could see on the runway and buy right off the rack a few minutes later. 

Photos and story by Rachel Galvin

Boca Raton's Town Center mall was transformed with fashion Sept. 28 and 29. The events began on Friday evening with a runway fashion show of top designers. But Saturday has all-day activities. From noon to 4 p.m., there were all types of giveaways. Nordstrom had a Runway Trend Show followed later by more runway shows with must-have looks for fall. The South Florida Firefighters even got into the act modeling! They also sold calendars for charities. Besides clothes, models also showed off shoes, accessories and sunglasses. Ready, Set, Style invited guests from the audience to participate to see which team was the best pair of stylists. There were also product demonstrations throughout the mall.

At noon, fashion designers from Arts Institute competed for gift certificates.Each student had to design a dress themed around one of the mall's restaurants. The winner was Yanitza Bueso, who is from Honduras. Her theme was from the restaurant Tossed. Her sister, Sandra, was her model. The designers who didn't win on the runway, still had a chance to win a prize through popular vote. The models stood on pedestals displaying their outfits with signs saying Vote for me. Onlookers could vote via text.

Bueso said, "I started in 2010. This was my first big fashion show."

She classifies her style as "simple but with an edgy feel to it."

AI Winner Yanitza Bueso and model Sandra Bueso
Designer: Holly Rogers, Theme: Earl of Sandwich

Designer: Amanda Berryhill, Theme: Auntie Ann's

Designer: Sarah Samere, Theme: Chick Fil-A

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